Choosing Purpose over Perfection

I write from a peaceful, quiet hotel room 15 stories above the Fort Worth skyline.  Keith and I are on a little getaway weekend.  It is part birthday celebration, part babymoon, and part taking time to think time and discuss our lives together on a deep level without interruption.  (Thanks, Mom!)


I just hung out with the “personal” Think Zone concept cloud for a while.



As I brainstormed, I was struck with how much I need to grow this year!

What was I thinking starting Think Time when I was so imperfect!?!  I easily could have taken a year to focus on learning in each major area of growth to refine myself before launching.  Maybe in five—or twenty—years, I would be ready!


I didn’t.


I didn’t.

On purpose.

In this move of choosing to launch Think Time, I chose purpose over perfection.

Woman looking at her reflection

I asked myself, “What can only I do in this world?


Then, I brainstormed.  I acted.  I gained feedback.  I acted again.  I refined.  I acted again.  I kept learning and growing.  I acted again.


Out of this milieu was born a collaboration of my personal and professional experience, my personal and professional research, and my unique personality design as an innovator.  It seemed at the time that only I could launch Think Time.  I mean, who else was going to bring together such a diverse compilation of creative thinking exercises, a passion that each life has an irreplaceable purpose, and the refinement that productivity practices bring?  It was a sort of odd and strange combination, but it seemed essential to me.  Any of these pieces without the others left something major wanting.


I did not have a background in marketing.  It turns out that would have been helpful.

I did not have a lot of time.  It turns out that would have been helpful.

I did not have a lot of money.  It turns out that would have been helpful.

I did not have a sales personality.  It turns out that would have been helpful.

I did not have…well, quite a lot…

But, I did offer what I had, and I did launch.

And, I do not regret it.

I am so thankful that today, only one year after an initial launch, sales teams who want to excel even during trying times, CEOs who want to envision the next decades of their company, newly released prisoners who want to move forward toward their goals and not backward to repeat the past, parents who want to make the most of the time with their kids while they are still young, high schoolers and college students who want to pursue their goals amidst a plethora of pressures, young entrepreneurs who want to build their businesses while maintaining life balance, managers who want to better envision the future and lead their teams, and my family and I are able to dream big for the coming year—with the hope of actually bringing our dreams to reality.

Each of us is able to better envision the future.  Each of us is confronted with the choices that we must make if we are to live with a focus on what is important.  Each of us has the tool to empower us to “do” our dream in the most effective way possible, and each of us can constantly grow through reflection and daily gratitude.

I will admit, it is a more humbling way to go.

…to launch a dream before it is perfect.

However, if I can just get over myself and my “need” to be perfect, I can grow and people can be truly served.  In this way, I can live in such a way that I can be most in touch with reality.  Real life gives feedback—both positive and negative—in a way that preparation and thinking without action never can.

When I take time to Think Time, I am actively taking my ideals and constantly rubbing them against the sandpaper of reality.  Here, they are tested.  Here, they are refined.  Here, and only here, will they become truly beautiful.


What are your dreams today?  Is your fear of imperfection holding you back, or are you ready to dive into the refining fire of life’s real time feedback.


Do you choose purpose over perfection?


I can’t wait to hear from you in the comments below!  What are your thoughts?


Christine Wilson, LPC

Co-founder of Think Time


Think Time Life Leadership System

Use your whole brain to live your whole life.

Shop now at